[ WHAT IF WE CHANGED EVERYTHING?
How can the simple act of reconsidering the place of life in the act of entrepreneurship become a powerful lever for transforming a company? This is illustrated by the testimonial and concrete presentation of Pocheco, a biomimetic company that has completely overhauled its economic, ecological and social model to become a genuine demonstrator in the service of others. What were the triggers? What steps were taken? What choices have been made in terms of raw materials, processes, equipment, etc. How can we transform our industrial production facilities and rethink their links with the local area? How can we (re)reconcile economic, social and environmental performance? The company has become a demonstrator of the field of possibilities, thanks to its management of water and energy, its relationship with human and non-human living organisms, its way of occupying the site and the means of transport used. A presentation of the lessons learned, the obstacles encountered, the successes, as well as the financial and non-financial indicators of the approach.
[INTRODUCTION TO THE DAY
>> 25 years of continuous innovation to show and demonstrate a new path to overall economic, social and environmental performance.
Emmanuel DRUONChairman and founder of the Pocheco ecolonomy demonstrator; author of "ECOLONOMIE" and "Le syndrome du poisson lune" published by Actes Sud.
[ AND WHAT IF THE LIVING WORLD BECAME "THE BOSS"?
Before product innovation, the bio-inspiration approach begins with a structuring questioning of the way in which the 'corporate species', as a living species, impacting and connected to its ecosystem, can and could live better, in an optimised way and for mutual benefit with its environment-resources. Establishing the principles of Life as a prerequisite for management is already an incredible method for setting a new course, and the means to achieve it. And while the idea of the "impact company" or "regenerative company" is a new and formidable emerging approach, we still need to know how to measure this impact, combine approaches (biomimicry, eco-design, life cycle, etc.) and clearly define the criteria and rules of the game.
Hosted by Elodie BIAco-founder of the ecolonomy agency Ouvert - Pocheco.
Kalina RASKINGeneral Director of Ceebios.
Tarik CHEKCHAKDirector of the Living Inspired Strategies Unit at the Institut des Futurs souhaitables.
Frédéric POINTHead of Safety, Health and Environment at the Charles Zviak Campus (CCZ) - L'Oréal Group
Testimonial: Jérôme COHENChairman and founder of ENGAGE, co-founder of the Grand Défi des entreprises pour la Planète, Administrator of Fresque du climat.
>> what triggers - and what still stands in the way of - business leaders integrating biodiversity into their software.
[ AND WHAT IF ECONOMIC PERFORMANCE BECAME GLOBAL PERFORMANCE?
We have a certain obsession with performance and growth, in both cases with the aim of constantly increasing them. Is this reasonable? And is it the only model? The 3 speakers, through their respective research, analysis and operational thinking, will reveal other ways of approaching the idea of controlled, shared, harmonious and therefore sustainable development.
Arnaud FLORENTIN. Economist, Associate Director of Utopies. Author of "Et si l'antidote à l'urgence climatique était la diversité économique? published by L'Aube (followed by a book signing at the Rue de l'Echiquier stand)
Paul BOULANGER. Consultant and founding partner of Pikaia. Author of BIOMIMÉTISME & STRATÉGIES D'ENTREPRISE - 9 principes pour réconcilier l'économie et le vivant (published by Rue de l'Echiquier).
Thomas BUSUTTIL. Expert in regenerative models, neuroscience and behaviour. Vice-Chairman of Fashion Green Hub.
[ LINDEN PLENARY CINEMA - DIVING IN THE PHILIPPINES
[ DECONSTRUCT OUR PREJUDICES, WHICH PREVENT US FROM UNDERSTANDING NATURE AND ACTING ACCORDINGLY
>> The instructions for living more effectively in our world are right in front of us. All we have to do is observe living things. But we still need to 1/ want to 2/ accept our ignorance 3/ know how to read living things.
Marc-André SELOSSE. Professor at the University of Montpellier II and at the Muséum national d'Histoire naturelle (MNHN) - "Plant and fungal diversity and evolution" team at the Institut de systématique, évolution, biodiversité (ISYEB); Chevalier du mérite agricole; President of the French Federation of Plant Breeders. BiogéeScience for Society.
For a long time, human beings have survived on Earth by tinkering with what we knew at the time. Monocultures, pesticides, fossil fuels... We now understand that we have to do things differently. The idea behind this brilliant book is simple: the instructions for better living in our world are right before our eyes. All we have to do is observe living things. "Why have we cut ourselves off so much? Cut ourselves off from the world and from life? There are books that give birth to you, or give birth to you again. The one you have in your hands is of that rare kind. Erik Orsenna >> Read more
[ AND WHAT IF COMPANIES AND TOWNS ALSO PRODUCED BIODIVERSITY?
Béatrice KREMER-COCHET and Gilbert COCHET. Associate professors of life and earth sciences, naturalists and photographers, Béatrice Kremer-Cochet and Gilbert Cochet have been travelling around France, Europe and the world for over twenty years in search of the best preserved wild ecosystems.
Catherine POULIQUEN. Head of CSR and Innovation Crédit Agricole Immobilier, and director of the Conseil International Biodiversité et Immobilier (CIBI)
Emmanuelle PARACHE. Founder and Managing Director of Scop BIOCENYS
[ RETHINKING OUR PRODUCTION SITES AND LIVING SPACES WITH LIVING BEINGS
Julien VERNYOUVERT Bureau d'écolonomie - Pocheco, takes us through 3 concrete cases.
Aurélien BUTERI. Chairman of Botanickel, Expert of the Solar Impulse Foundation.
Olivier RENAUD. Innovation project manager, Permaculteur and facilitator at GRTgaz.
Anne WAUQUIER. Mayor of Genech.
[ET SI LA TERRE NOUS PARLAIT? 8 principes de vie inspirés des peuples racines / (IF THE EARTH WERE SPEAKING TO US) Les Liens qui Libèrent
>> Perhaps it's we Westerners who have become detached from the Earth and out of touch with it? Listening to the Earth since their origins, the ancestral cultures of the root peoples carry within them a sense of what it means to be human: to form a society to contribute to the balance of life. And what if the solution also involved going back to our roots?
Frederika VAN INGEN. As a journalist and author, she has explored the themes of medicine, ecology and psychology, before discovering that they were brought together with great coherence in the age-old vision of the root peoples. Her research focuses on building bridges between our modern world and this ancestral knowledge. She also runs the «Cercle des passeurs».
[ TERRAMATION, WHAT IF OUR BURIAL PROLONGED LIFE?
It's a cultural, political, spiritual and, of course, ecological revolution. It's well under way, and it could profoundly change our relationship with death and alter the whole landscape of the funeral industry. With the start-up Humo Sapiens as our guest speaker, we present this shift in thinking and its modus operandi; take stock of the legal, regulatory and political context (which is taking the issue very seriously); and share some scientific data on the subject. Deeptech is also about culture, and this one is sure to make you think!
Elodie JACQUIER-LAFORGEVice-Chairwoman of the French National Assembly, Member of Parliament for the 9th constituency of Isère.
Pierre BERNEURco-founder and Chairman, Humo Sapiens.
Martin JULIER-COSTESResearcher, Grenoble Alpes University.
English (UK) 
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